"Genuine Selection was founded out of my long-standing passion for natural cosmetics. My journey began back in 2012 when I read an article about the deceptions and lies of big cosmetic companies regarding their ingredients and their effect on our bodies. I had never looked closely at the list of ingredients on the back of my products until that point, and was shocked when I had to Google just about every ingredient. It turned out that I had been exposing my body to chemical & harmful substances for all these years and had done massive damage to my health as a result. From that day on, I decided to use only natural cosmetics and to look more closely into the subject. Over the years, my curiosity grew steadily. Ich fing zusätzlich an mich gesünder zu ernähren und spürte wie ich mich von Tag zu Tag besser fühlte. Auf der Suche nach tollen Produkten, die meinen Ansprüchen entsprachen, stieß ich vermehrt auf Marken aus dem Ausland. Leider war es nicht immer ganz so einfach die Produkte hier in Deutschland zu bekommen. That's why I decided, together with my husband JonasGenuine Selectionto found - a place where we offer carefully selected and high-quality skin care and cosmetic products that are natural, animal-free and effective, and which we believe should not be missing in Germany.We make no compromises when it comes to ingredients and their quality! In addition, we want to educate our customers and assist them with tips whenever possible." Sina